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Maker’s Manual: Branded magazines
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Maker's Manual
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At a time when businesses are investing more than ever in digital content,
it can be hard to cut through the noise.
But there’s one way to hold attention, build trust, and stick around—print. In this case,
a custom-printed magazine for your brand. This gives customers something different:
a physical, high-impact format that people slow down for, keep, and return to.
The best part? It won’t replace your digital strategy, but strengthen it.
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5 ideas for
branded magazines
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Give customers something they can keep and revisit. A magazine can bring together products, inspiration, and behind-the-scenes content in a format that feels more lasting than a social post.
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A magazine gives you room to go deeper.
Share your values, process, and the people behind your business in a way that builds
stronger emotional connections.
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Customer education
and workbooks
Turn expertise into something tangible. Workbooks,
how-to guides, and educational magazines can help
customers learn while reinforcing your authority.
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Programs, speaker spotlights, schedules, and editorial content can live on long after an event ends, extending the impact of
the experience.
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For artists, photographers,
and designers,
print offers a
level of presence that digital portfolios rarely match, creating
a more
intentional experience
for the viewer.
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2024 CPAC Members' Show Catalog
by CPAC
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This Denver nonprofit, dedicated exclusively to
the art of photography, used magazines to
create an
exhibition catalog to highlight works
of 53 members.
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2024 CPAC Members' Show Catalog by CPAC
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