An email to inspire health and wellness for men. Because the biggest changes start with a daily SHIFT.
T H E S H I F T C H A L L E N G E
The Heel Raise Hold
Rise onto your toes and hold for 10 seconds.
People are carving out big parts of their budget for things like red light therapy and cold plunges. You know what costs zero dollars? Going outside first thing in the morning, and it’s one of three habits a doctor says do more for your longevity than expensive biohacks.
Put the extra money in a vacation fund.
[Partner] TEKTO has built its reputation making serious knives. But the X1 // ATLAS marks a first for the American knife brand. Its first fixed blade and the flagship of an entirely new line. And they didn’t exactly ease into it. The ATLAS is made in the USA with full-tang construction, a CPM MagnaCut blade, skeletonized G10 handles, and a custom Kydex sheath. It’s rugged enough for hard use in the field, balanced enough for everyday jobs, and built to introduce an entirely new chapter of TEKTO.
Order yours today. And use code SHIFT to get 15% off.
Speaking of longevity, do you know what one of the leading indicators of lifespan is? Yeah, we kinda spoiled it in the headline, but it’s grip strength! And if you want to improve your grip strength all you need is a towel, a stress ball, and a wet towel.
You don’t even need to look at a pull-up bar.
You’ve been doing skull crushers to work your triceps your whole life. Now all of a sudden your elbows don’t want to participate, and they’re not fans of overhead extensions either. You can get the same pump with a little alteration, that won’t stress your back or your joints.
It’s a game-changing gym adaptation.
N O W W E ' R E C O O K I N G
Shellfish is not the sort of thing you even thought of as being “addictive.” Then, you went to Bonefish Grill, and killed a whole plate of Bang Bang shrimp without realizing it. If your Bang Bang obsession is real, save some money and make them at home with this easy copycat recipe. You can even make the sauce yourself.
A Simpler Way To Quiet Your Snoring
Mouthpieces, strips, bulky devices… dealing with snoring can sometimes feel worse than the snoring itself. This doctor-developed spray takes a much simpler approach. A few sprays before bed are designed to help reduce the throat vibrations behind snoring—no uncomfortable gear to wear while you sleep. Spray. Sleep. Give your partner a break.
Trail Mix
Great smelling home, no air freshener.
The best diet🔺 for long-term weight loss.
Your next pair of trail running shoes awaits.
Lessons🔺 from the fittest over-70 celebs.
Grill hot dogs like Nathan’s.
You should always be taking an Omega-3.
The world’s best cycling destinations.
The famous American knife brand entering a new era.*
*Partner
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