Disney, TikTok partner on content sharing as creators fuel fandom; Domino’s pays diners to beta test its relaunched app, website; Sociable: Snapchat tries to teach brands to be funny; Express nods to its Y2K heyday in campaign that unites fashion, music
As marketers move AI from pilot to scale, data strategy, and agency relationships are transforming. Explore how leaders are navigating these shifts in
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CMO Joe Berean discusses a fall effort featuring pop star Tinashe and NFL player Tee Higgins that iterates on the retailer’s “Dress to Express” platform.
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